About NewMachine

NewMachine was founded in 2018 by Viktor Harlan, a data-center engineer who spent fifteen years designing infrastructure for Wall Street's most demanding electronic trading firms. Viktor noticed a pattern: every firm was solving the same low-level problems — FPGA integration, switch configuration, clock synchronization, kernel tuning — yet each was doing it in isolation, often badly. He believed there was room for a dedicated infrastructure company that could do this work once, do it right, and offer it as a service.

The first NewMachine facility opened in a converted industrial warehouse in Secaucus, New Jersey, within cross-connect distance of the NYSE and Nasdaq data centers. It was purpose-built for trading: redundant power feeds, sub-microsecond PTP clock distribution, and a custom low-latency network fabric that eliminated the jitter traders hate. The first tenants — two proprietary trading firms — signed before construction was finished.

Seven years later, NewMachine operates six facilities across New Jersey, Chicago, London, Frankfurt, Tokyo, and Singapore. We serve over 90 trading firms ranging from two-person quant shops to global investment banks. Our managed infrastructure platform lets clients provision bare-metal servers, FPGA cards, and private network circuits through an API, with the same reliability guarantees they expect from their own hardware — and none of the operational burden.

Our Values